Squarespace’s Super Bowl Ad Will Show Winona Ryder Visiting Her Hometown

After sitting out of the game last year, Squarespace is returning to the Super Bowl with a spot starring Stranger Things actress Winona Ryder visiting her namesake hometown.

Residents of Winona, Minn., where Ryder was born, have spotted her filming the ad in recent weeks, as is evidenced by reports in local press. In a nearly two-minute teaser video that Squarespace released today, locals of Winona share that, unsurprisingly, news of sightings like this tend to spread fast in a town of its size (about 26,000 people).

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